EVERGLADES Boats Reports Brisk Sales at Early Winter Shows

Edgewater, Fla. (February 18, 2009) – Everglades Boats, a leading manufacturer of luxuryfishingboats, reports exceptional boat sales through the Atlanta, Atlantic City and Miami International Boat Shows. Retail sales totaling more than US three million dollars during these important shows are a good indicator of improving consumer confidence. Also, initial sales during the first weekend of the New England Boat Show are a sign of better retail market conditions.

“We have made some very difficult but prudent decisions regarding labor and materials in the past few months to make sure we are prepared to meet retail demand when the market recovers,” said Everglades’ President, Stephen Dougherty. “Our temporary suspension of production has allowed the retail markets to lower inventories in a few short months and has freed up floorplan dollars allowing our dealer network to commence a normal flow of product. We will start a limited production crew beginning March 2 and gradually bring employees back as the retail markets continue to improve.”

Everglades maintains a strong demand throughout the US and International markets compared to competitive products. According to Vice President of Sales, Greg Allen, “Our dealers have demand and are fortunate to be selling a modern, finely detailed luxury outboard sportfishing boat. I am confident and optimistic that the immediate retail sales we have completed in the early winter boat shows are positive signs of an improving or at least stabilized market in the near term.”

Everglades departments are operating with a limited workforce to maintain Customer Service, Sales/Marketing and Financial functions at levels designed to support the dealer network and customers. A limited production workforce is scheduled to return in March based on the most recent sales activity. Everglades is open for business and optimistically preparing for the coming year based on the current number of ordered boats.

Everglades boats has quickly become a leader in the sportfishing outboard boat markets by delivering innovative new products in an progressive fashion, growing market share at the expense of competitive brands. During the 2008 model year and the first few months of 2009, Everglades introduced two brand new express models, the 320 and 350 Express, two new center console models, the 210 and 230 CC and several major model year changes to complete its line at thirteen boats from 21 to 35 feet in length.


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